Founder & Principal Consultant, Hen's Milk
Elisa's professional bio / interests
I help leaders drive change in their organisations through Digital, Media & eCommerce transformational projects, focusing on Consumer Goods businesses. I have 17+ years of corporate experience in leading Consumer Goods companies (P&G, Mattel), of which over a decade in eCommerce, Digital Marketing & Media senior leadership roles. I have worked across all key European markets & diverse product categories, including Home Care, Health & Beauty, Snacks, Pet Care and Toys.
I’d like help with…
Understanding what digital transformation looks like in your companies & what your top challenges are
An interesting, or unusual fact(s) about me…
Dual national British & Italian. Location-free. Work-From-Anywhere advocate.
I live in
A career highlight
Highlights of my career included setting up Mattel's Digital & Media function across Europe and growing it into a 35-people division, and launching their Direct-to-Consumer eCommerce business in 5 countries.
Jul 15, 2020