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Parves Khan


Parves Khan

Vice President of Insights, INTO University Partnerships

Parves's professional bio / interests

In a virtual award ceremony in May 2021 I was named one of Women in Data UK’s Twenty in Data and Technology 2020, an honor reserved for leading female data professionals. With more than 25 years of research and insight experience under my belt, my most recent accolade is the latest in a long list of professional accomplishments. In March 2020, I was designated as one of the Iconic Women Creating Better World For All by the Women Economic Forum (WEF) at their annual conference in Cairo. The award is for upcoming leaders who, through their entrepreneurial spirit and creative actions, bring cultures and countries closer together in exchange. Before joining INTO in April of this year, I led global research and insight across Pearson’s portfolio of services, driving EdTech product innovation in core markets in the UK, Europe, Asia-Pacific, and North Africa. Previously, I transformed the research and insight function at digital-first insurance company Ageas into an analytical powerhouse and was instrumental in the success of several new digital insurance projects. Prior to Ageas, I ran my own research consultancy supporting a wide array of private- and public-sector clients in the UK and Europe. My interests are in gender equality, learning and technology (particularly upskilling and reskilling) and using insights to drive transformative change.

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Lives in


A career highlight

Awarded as one of the top 20 most inspirational women in data in the UK




Joined Guild

Aug 03, 2021