Creative Director, Riccelli.com
Richard's professional bio / interests
Copywriter and designer of direct response advertising for creative subscription marketing. Ex-Ogilvy, Bozell, BBDO, Mullen ... independent ever since.
I’d like help with…
Developing new ideas in circulation for the new reality in advertising as discussed here: Riccelli.com/blog
An interesting, or unusual fact(s) about me…
When I was young and daring, I thought it would be a good idea to allow a business reporter to shadow me—the better to describe what I do. The result was a profile so revealing it won awards for the writer. But for me, it turned out to be the kind of thing you spend a career either living up to—or down. Judge for yourself: Riccelli.com/whois
A career highlight
Winning a Super Bowl bet with Stephanie Williford.
Sep 08, 2021