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Richard Riccelli

President, Richard Riccelli, Inc.

Richard's professional bio / interests

Direct response advertising copywriter and designer. Early career: Ogilvy, Bozell, BBDO, Mullen. Independent creative ever since. Specialist in subscription marketing. See IdeasInCirculation.com Current and former clients include American Express, Fidelity, The Economist, The Chronicle of Higher Education, The New England Journal of Medicine, Cricket Media, Fast Company, numerous others. See Riccelli.com/clients

I’d like help with…

The launch of this new idea: MuseumAmerica.org MuseumAmerica.org/canvas MuseumAmerica.org/RSVP

An interesting, or unusual fact(s) about me…

Some of my most successful clients ​don't hire me to write their copy. Instead​,​ they pay me a fraction of my​ usual​ rates simply to read their copy—​and make instant A/B improvements to their in-house creative​. ​A fast, effective​ ​​workaround​ for clever subscription marketers on tight budgets​. See Riccelli.com/hire-richard

I live in

US

A career highlight

Winning a Super Bowl bet with Stephanie Williford https://guild.co/profiles/3114/stephanie-williford

Links

IdeasInCirculation.com MuseumAmerica.org JunkMailJesus.com Riccel.li