CEO, WSI Digital Advisors
Nicky's professional bio / interests
I work with business leaders who are frustrated or uncertain about how to increase leads and increase sales in today’s digital world, how to convert more site visitors into customers and how to engage with more customers so that they become Brand advocates. My goal is to help them overcome these challenges through delivering a range of targeted, personalised and commercial digital marketing strategies. Whether you want a new Website, a Website Refresh, Content creation, SEO, Paid Search, Email Automation or help with Social Media...or you simply want some advice as to where to focus your next steps, I can help. With a background at C-Suite level in Multi-Channel Retail, with brands such as Jaeger, Warehouse and The White Company, I've felt the challenges of driving marketing activity across multiple channels, both online and physical, hence our motto - EMBRACE DIGITIAL. STAY HUMAN. "Nicky and Peter offered an excellent retail perspective which is rare for a digital agency. They communicate in a non-technical manner and have the client, the client's customer and commerciality at the core of everything they propose." Jo Davies - CEO Black White Denim If this strikes a chord with you, please contact me for a free initial assessment at [email protected]
I’d like help with…
Getting your business found online
An interesting, or unusual fact(s) about me…
We are a family business, operating as accredited members of the Global WSI Digital Marketing network.
I live in
A career highlight
Chief Commercial Officer at The White Company. The business grew from £65m to £165m whilst I was there, with 50% of the sales coming from the online channel.
Dec 23, 2021