Experienced Marketing and Sales Director with 20+ years experience in the sports industry internationally, highly respected member of the UK sports marketing sector. A strategic commercial marketer and creative problem-solver who combines insight and method to diagnose issues and implement practical business solutions. Always keeping up-to-date with the latest technology offerings in the marketplace. Proven experience in building and managing staff and cross-functional teams, with a passion for building networks and knowledge to benefit the business.

Bringing rights holders into Web3 technology & opening Esports/Gaming up to more people.

Well versed in Web3 tech incl NFT's, Blockchain, Metaverses etc. New Zealand Maori, originally from Auckland (NZ). In my lifetime played/competed in; Rugby League & Union, Karate, Cricket, Surf Lifesaving, Cricket, Golf and a few more

IE

Building Brentford's commercial business, getting it Premier League ready plus developing and launch the Club's commercial strategy to move into their new stadium.