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Cyndia Li
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Cyndia Li

Creative Trainee, TVB (Hong Kong)

Cyndia's professional bio / interests

- Provided story ideas to the drama teams. One of the projects won the "Best Drama 2021", based on story creativity, audience reach and financial profit from sponsorships and advertisements. - Conducted market research to generate product placement ideas; discussed product features, advertising ideas, outcomes, and possible feedback with advertisers and corporate departments. Corporated advertisers and business partners include Decathlon, Adidas and WeWork, etc. - Reviewed daily audience rating results and identify potential sponsors for future drama projects. - Involved in the production team to assist marketing events that engaged 100+ advertising agencies and potential clients. Organised and updated information on new launching media programs and dealt with unexpected situations with other departments and outsourced production teams. - Provided story ideas to the drama teams. One of the projects won the "Best Drama 2021", based on story creativity, audience reach and financial profit from sponsorships and advertisements. - Conducted market research to generate product placement ideas; discussed product features, advertising ideas, outcomes, and possible feedback with advertisers and corporate departments. Corporated advertisers and business partners include Decathlon, Adidas and WeWork, etc. - Reviewed daily audience rating results and identify potential sponsors for future drama projects. - Involved in the production team to assist marketing events that engaged 100+ advertising agencies and potential clients. Organised and updated information on new launching media programs and dealt with unexpected situations with other departments and outsourced production teams. Skills: Creative Problem Solving · Advertising · Analytical Skills · Market Research · Communication

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Joined Guild

Jun 15, 2022