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Christopher Macleod
Director, Macleod & Partners
Christopher‘s professional bio / interests
Chris has wide-ranging experience in Marketing, Communications, and general management, having spent time in senior roles with both advertising agencies and clients.
Most recently, he was Director, Customer & Revenue, for Transport for London (TfL) one of the largest transport providers in the world.
He helped TfL become a more customer focused organisation, establishing its ‘Every Journey matters’ promise and delivering a step change in customer service.
During his time at TfL, it won every major Marketing award including Campaign magazine’s Advertiser of the Year, Cannes Gold Lions and Marketing Society, Marketing Week, and IPA Effectiveness awards.
Before joining TfL, Chris worked at a number of leading advertising agencies including Saatchi & Saatchi (twice) and Collett Dickenson Pearce, where he was chair. He now works in a number of consulting, teaching, and advisory roles, including as a non-executive director of Smart Energy GB.
Chris has a degree from Newcastle Business School, a master’s degree from the London School of Economics, and is a Fellow of both the Marketing Society (where he is a past chair) and the Marketing Academy.
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Joined Guild
16 September, 2022