Back to directory
Ross Sergeant


Ross Sergeant

Global Head of Media and Touchpoints, Asahi Europe and International

Ross's professional bio / interests

Ross is the Head of Media and Touchpoints at Asahi Europe & International. Over two decades, he has worked in media & digital roles at Diageo and Heineken, at agencies OMD and MediaCom, formed and exited a digital agency start-up, and serves as non-executive director to a number of media and digital companies. He also contributes his media services to charities including previously heading up paid-for media at Pride in London. Ross appreciates the anti-establishment in marketing and enjoys a good debate. He is a huge supporter and driver of LGBT inclusiveness in communication and in the teams that build it. A great someone once wrote of him, "if you cut him, he bleeds media"

I’d like help with…

marketing, non-executive-director, LGBT+ charities

An interesting, or unusual fact(s) about me…

Not yet provided

I live in


A career highlight

Not yet provided




Joined Guild

Oct 14, 2022