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Richard McHardy


Richard McHardy

Director // Co-Founder, The McHardy Collective // The BD100 //

Richard's professional bio / interests

I'm an agency new biz professional who enjoys building bridges between niche, indie creative studios and the brand leaders who need their services. Together we crack creative brand marketing conundrums with media agnostic ideas, we supercharge leadership culture, we deliver live, hybrid and virtual experiences, we produce brand films / animations and we develop brand strategy. I'm also a new biz community leader with The BD100 Awards, Winning Together annual conference and 24/7 agency training academy Tanba in my Co-founder locker.

I’d like help with…

I'm interested in the unique aspects of company culture and purpose which contribute to true 21st century leadership. Help finding leaders willing to explore this concept would be enormously appreciated.

An interesting, or unusual fact(s) about me…

Stone Roses Mani hauled me to my feet on the terraces of the San Siro stadium in 1999 during the Champions League Quarter Final after a Manchester United goal by Paul Scholes (and the subsequent mass celebration) sent me tumbling.

Lives in


A career highlight

Launching The McHardy Collective and Co-founding The BD100 with The Drum as media partner to shine a light on a profession which has been my life since 1997 and which deserved more recognition.




Joined Guild

May 30, 2020