Director // Co-Founder, The McHardy Collective // The BD100 // Tanba
Richard's professional bio / interests
Building bridges between a portfolio of niche, indie creative studios and the brand leaders who need their services. Together we crack creative brand marketing conundrums with media agnostic ideas, we supercharge leadership culture, we deliver live, hybrid and virtual experiences, we produce brand films / animations and we develop brand strategy.
I’d like help with…
I'm interested in the unique aspects of company culture and purpose which contribute to true 21st century leadership. Help finding leaders willing to explore this concept would be enormously appreciated.
An interesting, or unusual fact(s) about me…
Stone Roses Mani hauled me to my feet on the terraces of the San Siro stadium in 1999 during the Champions League Quarter Final after a Manchester United goal by Paul Scholes (and the subsequent mass celebration) sent me tumbling.
A career highlight
Launching The McHardy Collective and Co-founding The BD100 with The Drum as media partner to shine a light on a profession which has been my life since 1997 and which deserved more recognition.
May 30, 2020