John has been the Chief Digital Officer at William red since June 2020. He has recently been appointed as the first chair of the PPA Digital Collective and AI taskforce. Prior to William Reed John was Managing Director of Sloop Media. He was the Chief Digital Officer (CDO) at Infopro Digital following it’s acquisition of the Incisive Media Insight Group in spring 2017. Infopro was named UK digital publisher of the year twice during this time Prior to this he held the same role at Incisive Media and was responsible for driving change in it’s digital strategy and delivery globally across the group. During this time Incisive Media was named UK digital publisher of the year a record four times. He was Chairman of the AOP from 2010 to 2015 . He was Managing director of VNU Business Publications prior to Incisive Media acquiring it in 2007. He has nearly 40 years experience in B2B Media.

Paywalls and meters, lead generation ABM, online and hybrid events content strategies, ad and martech and continuous payment models

I am also known as @vincentvancloth on Instagram, where you can see my portfolio of record covers crafted and handsewn in cloth., which are exhibited at various artshows and are sold on a comission only basis.

GB

Being Chairman of the AOP