A long career in marketing across multiple sectors; Food ( Unilever & Tesco), Technology ( BT & European Marketing Director for Sega), Finance (VP at MBNA), International (European Promotions Director for Coca-Cola NW) and now founder of own business, PromoVeritas, that is Europe's leading specialists in Promotional Compliance - shaping and implementing campaigns and protecting the reputations and budgets of hundreds of brands in the UK, Europe and Globally

....other marketers who struggle with all the guff and jargon. And those who struggle with using their gut versus using the numbers.

I am the real Willy Wonka - handling the creation and then secure distribution of those winning Golden Ticket style instant win promotions for all kinds of brands, from Kellogg's to Cadbury to Amex.

GB

Running massive campaigns linked to the Sydney Olympics whilst head of promotions for Coca-Cola.