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Richard Riccelli
Richard Riccelli
President, Richard Riccelli, Inc.
Richard‘s professional bio / interests
Direct response advertising copywriter and designer. Early career: Ogilvy, Bozell, BBDO, Mullen. Independent creative ever since. Specialist in subscription marketing. See Current and former clients include American Express, Fidelity, The Economist, The Chronicle of Higher Education, The New England Journal of Medicine, Cricket Media, Fast Company, numerous others. See
I’d like help with…
A personal passion project:
An interesting, or unusual fact(s) about me…
Some of my most-successful clients pay me a fraction of my​ usual​ fees not to write their copy, but instead to read it—and provide real-time notes to their in-house creatives. These instant improvements typically multiply response in A/B tests​. ​On a tight budget too? Take advantage of this fast, effective and​ ​​affordable workaround​​. See
I live in
A career highlight
Winning a Super Bowl bet with Stephanie Williford
Joined Guild
08 September, 2021