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Tanya Bhardwaj
Tanya Bhardwaj
Recent Marketing Graduate from the University of Bath, N/A
Tanya‘s professional bio / interests
I'm an enthusiastic marketing professional who's always up for new challenges. I've had the pleasure of working in some amazing companies like Perfetti Van Melle, Sun Life Financial, and Seccl, both big multinational FMCGs as well as exciting FinTech start-ups. These experiences have given me a well-rounded perspective on the industry. Recently, I wrapped up my BSc Management with Marketing degree at the University of Bath. It was a great opportunity to dive deep into the foundations of marketing principles and strategies, and it definitely sparked my passion even further. But my journey doesn't stop there! I've also had the chance to take on leadership roles outside of my academic pursuits. I've been a Marketing Coordinator for TEDx and an Events Coordinator for Women in Business, where I led some pretty successful marketing campaigns and events. It's been incredible to see the impact of effective marketing firsthand.
I’d like help with…
Securing a marketing focused graduate role in the UK.
An interesting, or unusual fact(s) about me…
When I'm not busy with work or studies, I have a creative side that I love to explore. I'm actually a published author of four books, which has allowed me to tap into my digital marketing skills, as an Instagram influencer. It's a lot of fun connecting with a diverse audience and spreading my love for literature. Another thing that gets me really excited is traveling. I believe that exploring new destinations not only provides inspiration but also broadens my horizons. It's amazing how different cultures and perspectives can influence marketing strategies.
I live in
A career highlight
During my Summer Digital Bootcamp Internship at Seccl, I led a cross-functional team, collaborating with engineering, product, finance, and marketing interns to develop a business idea addressing consumer needs. I presented our concept to venture capitalists, securing hypothetical £3 million in seed funding. Continuing as a Marketing Placement Year Intern, I excelled in project management, overseeing 20 award applications with 15 shortlisted and eight wins. I managed three social media accounts, achieving over 30% increase in engagement. I crafted compelling blog posts and newsletters, enhancing brand visibility. I optimized the company website for seamless user experience and coordinated email signature launch for employer branding and customer acquisition. Additionally, I conducted comprehensive market research, recommending seven effective marketing strategies for increased engagement. These experiences showcased my leadership, presentation, project management, social media, copywriting, and analytical skills. I am eager to apply my expertise and passion in my next professional role.
Joined Guild
06 June, 2023