Community Manager Appreciation Day is celebrated annually on the fourth Monday in January.

It was launched in 2010 by Jeremiah Owyang to celebrate and improve the visibility of community managers across the world.

The discipline of Community Management is a bridge between an organisation or brand - and the community it is aiming to create and serve. For example, a community can be a loyal audience or group of users or people connected by a similar passion, role, set of challenges or interests.

To highlight the increasingly strategic role that community plays in organisations, Community Manager Appreciation Day has been renamed 'Community Manager Advancement Day’ in 2020.

Successful communities create significant business value - including customer advocacy, product/service feedback, innovation, high level customer engagement and customer service.

To celebrate #CMAD we are featuring three Community Managers who have chosen Guild as a community platform.

The first Community Manager sharing his B2B community management tips is Adam Harper from B2B Marketing.

Our next Community Manager tips come from Rosey Jarvis, the community manager for The Happiness Index's 'HR Punks'.

And our third Community Manager is Tracey Stevenson, who manages a number of Guild professional communities for The Legal Support Network.

We will also be highlighting case studies, community use cases for Guild and community strategy resources on this blog.

For example, here are two B2B community strategy blog posts that you might like to read:

The return of community in B2B publishing / media (Part 2)

Evolution from content to workflow in B2B media

Join Guild ?

See for yourself how the Guild experience is different to WhatsApp, Slack, LinkedIn or Facebook Groups.

Guild is proudly British, independent, ad-free and GDPR compliant. Guild is the best place for professionals to connect and communicate. Join us on a different and decent kind of messaging platform that is purpose-built for business and done with integrity.

Contact us if you want to know more or have any questions.