We all know how important first impressions are. Whether intentionally or subconsciously, everyone makes snap judgements. These affect how we interact with each other and our surroundings. Welcoming new people to your online or virtual community is no different. Getting the process of new community members signing up, onboarded and…
115 posts tagged
Community
What is an online community?
At Guild, we are big fans of community. The word suggests connectedness, people joining together, and becoming something bigger than the sum of their parts.An online community (also known as a virtual community, internet community or digital community) is where people come together digitally to interact, share knowledge and…
12 ways publishers get ROI from community
What's the ROI (Return on Investment) of community? A common question. So here are 12 ways publishers get value from community: Rebuilding trustUnderstanding your readersFulfilling the need for emotional engagementDiversifying content channelsProven strategic valueRecurring revenue modelsCutting through noise and information overloadCommunity fits in to your marketing funnelMonetisation of your community…
Are you sure an 'all in one' community platform is the right choice?
The siren lure of the 'all in one' community platform...It is easy to see the attraction of a community platform that promises to do everything you need and more. It is easier to manage. Everything is one place. Only one tool to master. But be careful... have you considered…
How to combine Events with Community: best practice guide
We share tips on aligning online community and events, from promoting an event via a community, to seeking year-round engagement with your audience.…
Insights for community builders and community managers from the Guild Community Summit
Key learnings from the Guild Community Summit and access speaker slides, videos and other resources from the event for community professionals.…
