Guild explores both the strategic (non-financial) benefits and monetisation options being enjoyed by a range of B2B media online communities.…
9 posts tagged
b2b
Case Study: CIWM uses Guild to build highly engaged member communities
Membership organisation uses Guild to re-energise the membership and bring the sense of community back. Using Guild has increased engagement and retention of members.…
Community case study: Legal Support Network
To celebrate #CMAD, Tracey Stevenson from Legal Services Network explains how they have created and maintain specialist legal support communities for 'non-lawyers'.…
Community case study: B2B Leaders in Marketing
To celebrate #CMAD, B2B Marketing's Adam Harper explains how to create and maintain a successful B2B community.…
What is Community Manager Appreciation Day?
What is #CMAD / Community Manager Appreciation Day, and what does a Community Manager do? Find out more about the strategic role they play.…
Evolution from content to workflow in B2B media
What role does community play in supporting subscriptions and membership in B2B media models?…