Find out how Mx3 Berlin used a temporary, or 'pop-up' online community to add value to its event experience.…
21 posts tagged
B2B Media
12 ways publishers get ROI from community
What's the ROI (Return on Investment) of community? A common question. So here are 12 ways publishers get value from community: Rebuilding trustUnderstanding your readersFulfilling the need for emotional engagementDiversifying content channelsProven strategic valueRecurring revenue modelsCutting through noise and information overloadCommunity fits in to your marketing funnelMonetisation of your community…
Case study: Media Entrepreneur Meetup builds networking community on Guild
The Media Entrepreneur Meetup is a global community of Founders and CEOs of media, events and information businesses. The group, founded by Terry O’Dwyer of LSX Leaders, started by sharing ideas and tools through a mix of quarterly virtual meetups, a resource library and a discussion group on WhatsApp…
Case study: Like Minds connects business leaders and entrepreneurs with event community on Guild
In brief Like Minds is a global thought leadership platform founded in 2009 by Andrew “Drew” Ellis. It connects entrepreneurs and business leaders through high-quality masterclasses and networking events. The Guardian named Like Minds Nudge festival “A Global Top 10 Ideas Festival”. Urban Times called it “one of the Best…
Case study: Speciall Media builds community of practice for publishers and media owners on Guild
In brief Speciall Media is a digital strategy consultancy for media and publishing brands. Founder Carolyn Morgan has 20+ years of senior-level experience in media/publishing and consultancy and has worked in print, digital, TV and live events. She founded the Specialist Media Show and ran the Specialist Media Network…
Building Better Business: Interview with Sam Branson
Our latest Building Better Business interview is with someone focused on telling other people's stories more than his own. Sam Branson is an entrepreneur, adventurer, producer, philanthropist and musician. His latest project sees him working with Hillary Rodham Clinton and Chelsea Clinton to form HiddenLight, a global studio working on…
