What role does community play in supporting subscriptions and membership in B2B media models?…
23 posts by author
Ashley Friedlein
CEO & Founder, Guild, a private professional messaging app that meets new standards, yet is as easy to use as WhatsApp. Advertising free and GDPR compliant.
8 dangers of using WhatsApp for business
8 reasons businesses cannot use WhatsApp for work-related communications.…
Guild proud to be 'humane tech'
New paper proposes a move from tech fear to humane tech. Guild very much approves!…
“Media-as-a-Service” (MaaS): the future of B2B media?
The future of the B2B media model needs to learn from SaaS. Here's how it might look.…
The return of community in B2B publishing / media (Part 2)
Community and membership models are becoming increasingly popular for B2B publishers and media businesses. Why?…
A maturity model for the journey to memberships for B2B publishers (Part 1)
The 5 stages of the journey towards memership and community for B2B publishers and media businesses.…