10 success factors in order to get the most out of community-based marketing (CBM) in B2B…
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Ashley Friedlein
CEO & Founder, Guild, a messaging app designed for professionals and businesses. Easy to use but advertising free and GDPR compliant. LinkedIn profile: https://www.linkedin.com/in/ashleyfriedlein/
2. Where community-based marketing fits in the marketing funnel
In the second of our series of posts on community-based marketing (CBM) we explore where it fits in the sales and marketing funnel, and how to introduce it.…
1. What is community-based marketing (CBM)?
In the first of our series of articles on community-based marketing (CBM), we explain what it is, and why it's so important for B2B marketers.…
How to use Guild for professional networking and personal brand building
Find out how to use Guild for professional networking and personal brand building. Come join us on a different and decent kind of messaging platform.…
What has the GDPR ever done for us?!
Is GDPR a failure or has it delivered enduring privacy and data benefits? We evaluate the pros and cons on its second anniversary.…
Is secrecy really the right policy for messaging apps?
We need to come up with clearer policies around the use of messaging apps. The move towards secrecy is undermining democracy.…