Community and member engagement experts share advice on planning, starting and sustaining membership association/organisation communities.…
26 posts by author
Michelle Goodall
CMO at Guild, a platform for professional communities and networking. Easy to use and mobile-first. Ad free, privacy by design, custom-branded, with admin and analytics.
Building Better Business: Interview with Katie Vanneck-Smith
We spoke to Katie Vanneck-Smith, publishing pioneer, digital strategy expert and co-founder of Tortoise Media in our latest Building Better Business interview.…
12 ways membership organisations can get ROI from community
From improving member acquisition, retention and engagement to creating sponsor value - how membership organisations can get ROI from community.…
What is an online community?
At Guild, we are big fans of community. The word suggests connectedness, people joining together, and becoming something bigger than the sum of their parts.An online community (also known as a virtual community, internet community or digital community) is where people come together digitally to interact, share knowledge and…
Building Better Business: Interview with creative strategist Emma Sexton
Our latest Building Better Business guest is a leading expert on creative strategy and the business value of design. Emma Sexton has supported 80+ successful start-up ventures with design, creativity and branding, founded the UK's first (and only) awards for in-house creative teams - The Inside Out Awards, supports students…
Building Better Business - interview with author Shereen Daniels, MD at HR rewired
In this Building Better Business, we meet Shereen Daniels whose book, The Anti-Racist Organization, is out this month. Shereen is Managing Director of the anti-racism advisory firm HR rewired, and Chair of the African Diaspora Economic Inclusion Foundation (ADEIF). In 2021 HR Magazine named Shereen "HR Most Influential Thinker 2021"…
