What is an online community?

At Guild, we are big fans of community. The word suggests connectedness, people joining together, and becoming something bigger than the sum of their parts.An online community (also known as a virtual community, ¬†internet community or digital community) is where people come together digitally to interact, share knowledge and…

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Case study: Socially Mobile builds alumni community for future communications leaders on Guild

In briefSocially Mobile is a not for profit 'PR school' which aims to help people from underserved and underrepresented groups improve their career prospects in the PR industry. Co-founder Sarah Waddington CBE is a highly respected PR professional, management consultant and former president of the CIPR. Sarah saw evidence that…

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