Top online community blogs, resources and guides from 2021
From best practice guides, to awareness calendars, find the most popular community articles and resources from the Guild blog over the past year or so.
Search findings for "Community Based Marketing (CBM)”
B2B Marketing Needs Don Draper podcast: a primer on B2B brand communities
True Agency's 'B2B Marketing Needs Don Draper' podcast celebrates and inspires creativity in B2B marketing. The podcast brings together the brightest minds in the industry including Mark Bogaerts, Director of Brand & Sponsorship for Tata Consultancy Services; Susi O’Neill, Head of Brand Content at Kaspersky; and Rosie Guest, CMO
Marketing Leaders Circle: Why digital / online communities are your next big thing in B2B marketing
Marketing Leaders Circle provides those working in marketing roles in the global B2B media and entertainment industry with opportunities to network, learn, and create change. Their virtual Bring it On Summit offers best practice content, debate, and interactive sessions. Speakers included Curve CEO Lizzie Shupak on why marketers need to
Sherpa bring global Channel Leaders together with a community of practice on Guild
Find out how Guild’s private, easy-to-use community platform allowed Sherpa to set up its tech vendor, channel partner and alliance community.
Tech stack that goes well with Guild
Recommended tech platforms and tools that go well with Guild's professional community platform. Covers 7 different categories of tech across the stack.
Podcast: People Buy People on community building
People Buy People is a podcast focusing on the ever-closer relationship between people and brands. As its host, Laura Sutherland, says: “In public relations, it’s all about the human relationship and building human capital.” Guild CMO Michelle Goodall joined Laura Sutherland to discuss the opportunities for PR and communication