What is Community Based Marketing (CBM)?
Everything you need to know about Community Based Marketing (CBM) - what it is, why it’s so important to marketers for insights and growth, and how to make it a success.
Search findings for "Community Strategy”
12 ways membership organisations can get ROI from community
From improving member acquisition, retention and engagement to creating sponsor value - how membership organisations can get ROI from community.
Ways to grow your Guild community
We share practical tips for growing your online community on Guild, including making your group easier to find, and using Guild’s built-in invite links.
The complete guide to the online community lifecycle
What is the online community lifecycle? Communities will display different behaviours at different times of their evolution. A community will go through a development journey, with activity ebbing and flowing through its growth phases. And specific community management and community growth actions will need to be taken at different times.
Community Strategy Training
Our helpful series of free, short community strategy, community management and community building training modules are designed to help everyone, from those new to online communities, to experienced community managers. In addition to our community strategy training series, we're listing useful resources for community managers and community strategists we've developed
Onboarding online community members
We all know how important first impressions are. Whether intentionally or subconsciously, everyone makes snap judgements. These affect how we interact with each other and our surroundings. Welcoming new people to your online or virtual community is no different. Getting the process of new community members signing up, onboarded and